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September 23, 2018

September Movie Star Brand Reputation Rankings Revealed

Source: Soompi  by ekimptl

The brand reputation rankings for film actors have been released by The Korean Business Research Institute for the month of September.

They analyzed 153,462,779 pieces of big data from August 21 to September 22 on 50 of Korea’s most loved and popular movie stars using, media coverage, interaction, consumer participation and awareness indexes.

The analysis shows that Jo In Sung has come out on top as the movie star with the highest brand reputation, with an index of 8,182,810. Even just last month, he didn’t make the top 25 of the brand reputation ranking, proving that he’s a force to be reckoned with.

In second place was Kim Tae Ri with a total brand index of 6, 762, 605, moving up from from her place as eighth in August’s ranking. Cho Seung Woo came in third place with his brand index at a total of 6,662,846.

The words that came out during the link analysis for Jo In Sung, were “handsome”, “funny”, and “cool”, while the highly associated keywords were “The Great Battle”, “age”, and “friend.”

Check out the list below of the top 30 stars that made it on this month’s rankings!

1. Jo In Sung
2. Kim Tae Ri
3. Cho Seung Woo
4. Han Ji Min
5. Lee Byung Hun mrs.jpg
6. Park Bo Young
7. Son Ye Jin
8. Hyun Bin
9. Park Byung Eun
10. Gong Yoo
11. Nam Joo Hyuk
12. Kim Dong Wook
13. Joo Ji Hoon
14. Lee Jong Suk
15. Bae Sung Woo
16. Kim Young Kwang
17. Ji Sung
18. Yoo Jae Myung
19. Lee Seung Gi
20. Song Ji Hyo
21. Park Seo Joon
22. Ma Dong Seok
23. Go Soo
24. Uhm Tae Goo
25. Lee Jin Wook
26. Soo Ae
27. Byun Yo Han
28. Lee Yoo Young
29. Choi Woo Sik
30. Kim Eui Sung
Source (1) (2)


September 24, 2018
Source: Soompi by eclipse01

The Korean Business Research Institute has announced this month’s brand reputation rankings for male advertisement models!

The rankings were determined through an analysis of consumer behavior using big data collected from August 22 to September 23. The Korean Business Research Institute evaluated the participation, communication, media, and social values of 50 male advertisement models in order to calculate each star’s total brand reputation index for September.

Check out the top 30 for this month below!

1. Jung Hae In
2. Park Seo Joon
3. Won Bin
4. Wanna One’s Kang Daniel
5. Gong Yoo
6. Park Bo Gum
7. Shinhwa’s Eric
8. Jo In Sung
9. ASTRO’s Cha Eun Woo
10. Park Ji Sung
11. Baek Jong Won
12. Lee Byung Hun mrs.jpg
13. Song Joong Ki
14. Ha Jung Woo
15. Yoo Jae Suk
16. Hyun Bin
17. Lee Sang Min
18. Cho Seung Woo
19. Jun Hyun Moo
20. Ma Dong Seok
21. Ryu Jun Yeol
22. Kim Jong Kook
23. Jo Jung Suk
24. Lee Si Eon
25. Kim Young Chul
26. Cha Seung Won
27. Shin Dong Yup
28. Bae Sung Woo
29. Super Junior’s Kim Heechul
30. Lee Dong Wook
Source (1)

Lee Byung Hun posted another off-camera MR.SUNSHINE photo at his IG

Photo: byunghun0712

View this post on Instagram

#??? #LeeByungHun

A post shared by LeeByungHun ??? (@byunghun0712) on

They have almost similar IG handles, MJ is now following BH.


Art by han_mi0313


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